Automobile giant, Premium Motors is expected to introduce a new vehicle module called the Renault KWID to the Ghanaian market next year.
The vehicle has been designed to provide a resplendent experience for low-income earners.
Premium Motors CEO, Jihad Hijazi said the vehicle comes with profound innovation that is found in the Renault Koleos and Kadjar.
He told Myjoyonline.com Tuesday from as low as $10,000 to a little above $11,000; the average income earner will be able to enjoy the comfort that comes with the vehicle.
Premium Motors CEO, Jihad Hijazi
The Renault KWID has basic features such as dual airbag and Bluetooth.
But with an extra budget, Mr Hijazi said buyers will enjoy a touchscreen and navigation system among others.
“You can enjoy the innovation you find in the other Renault vehicles,” he said, echoing the company’s vision to make vehicle ownership in Ghana less difficult.
Premium Motors CEO said they are currently negotiating with some financial institutions to make it possible for people to afford the new vehicle.
Interior of Renault KWID
A prospective buyer will be expected to pay less than 10 percent of the total sum and the rest will be spread within a year.
“On an average, you pay attractively low money at the end of the day,” Mr Hijazi added.
Premium Motors Marketing Manager, Shirry Borketey Manison said the company is committed its new target to be the most preferred brand in the country.
Premium Motors Marketing Manager, Shirry Borketey Manison
“If you look at our vehicles you will realize that you are getting high-end vehicles for a low price,” he said.
He said Premium Motors is building a solid brand by offering value to the delight of the customers.
“Visit our showroom, come and take a listen to our offerings, come and have an experience; you will think the brand Renault,” Mr Manison said.